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AI Finds Place Beyond Work in the Lives of Ethiopia’s Youth

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The AI companion market, focused on social interaction, venting, and companionship, is a billion-dollar industry with players like Character.AI, Replika, Anima AI and Pi.

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Ana Mulatu

18 September 2025
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Ana Mulatu

Ana Mulatu is an intern at Shega Media and a third-year student at Addis Ababa University. She is passionate about startups and works to help them increase their digital presence.

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